Meetings - Dec 16,
Dec 16, 2010
Present: Peter Seward, Burdette, Tim, Diane, Mark, Georgeanne, Bob, Larry, Donna, Cat, Courtney, Sandy
Marc Compeau, Director of Entrepreneurship Center, Clarkson University
Strengths - how to capitalize on them?
How do we define ourselves?
How do we know what we want to do?
Review: we have created a community of artists that promote the fine arts in this community. Far from a finished product - still trying to define ourselves. Main purpose was to have a unified voice for galleries downtown and joint advertising. Other businesses have seen what we did and are interested in building upon it. Expand to include other arts: culinary, healing, adventure, etc. However we are not bringing all these other arts into ArtWorks - but ArtWorks is fitting into the greater AdkArts organization.
What defines a member of ArtWorks? Mark K: As we have evolved, one of the things we wrestled with is do we need membership standards. We have tried to be pretty inclusive. However our membership guidelines and fee structure does somewhat serve the purpose of separating supporters and amateurs from professionals. Maybe we want to have a student/junior level?
Marc C: perhaps full professional membership should be by nomination?
Mission defines who we are today.
Stakeholders of importance to ArtWorks - internal to community & external
Who comes to Saranac Lake vs Lake Placid? Is Lake Placid a destination? Yes (a Main St with Olympic venues) Is Saranac Lake? not as much - SL is more a community - a very genuine town
SL gets more recreation folks, people who really love the Adirondacks
Vision is where we want to be in the future - 5, 10 years.
Clarkson Marketing Model
VISION: WHAT DO WE WANT TO BECOME? To make Saranac Lake known as an arts destination
Marc: we should take on the signs that welcome the people to the community - offer to pay for and maintain them; ArtWorks logo on it.
THIS IS WHAT WE DO NOW
ArtWorks supports the development of the community of Saranac Lake by:
DO WE WANT TO MEET WITH MARC AGAIN?